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THE JOURNEY OF AITC BEGAN WHEN FOUNDER AND CHAIRMAN, MR. SAUD ALESSA, WHO IS AN ENTREPRENEURIAL AND VISIONARY INDIVIDUAL, DECIDED TO TURN HIS PASSION FOR FRAGRANCES INTO A BUSINESS.
What makes Mr. Alessa a true pioneer is that he cultivated his inspiration into a company that now offers the highest quality of fragrances and personal care products from around the world to the current market. he saw the gap in the market that appealed to both genders and created AITC to fulfill it.
AITC is one of the fastest growing suppliers in beauty and personal care products category based in Saudi Arabia, featuring extensive product lines of leading brands that suit consumers and satisfy their varying tastes.
AITC takes immense pride in creating brands that achieve a balance between heritage and modernity, bottling the rich culture of the middle east and reinforcing it with innovative means.